<img height="1" width="1" style="display:none" src="https://www.facebook.com/tr?id=248637022260154&amp;ev=PageView&amp;noscript=1">

The Blog for Solar Installers

Don't let these 6 mistakes undermine your solar sales

Topics: Solar Tool, Solar Sales, Solar market, solargraf, Solar Business, Solar Leads

 

A successful salesperson understands that blunders in timing, judgment, or phrasing can plant seeds of doubt in a potential client’s mind and undermine a deal.

In our previous post, we focused on tips that optimize door-to-door sales. Today we will be looking at common sales mistakes that need to be avoided.

Read More

9 keys to successfully selling solar door-to-door

Topics: Solar Tool, Solar Sales, Solar market, solargraf, Solar Business, Solar Leads

 

Clients have never been so well-versed about solar.  As a consequence if a solar sales rep is providing information that a customer already has, the pitch is going to fall flat.

 In our previous post, we discussed important aspects of solar installation sales in general, including knowing your audience’s priorities. Today we will be focusing on the advantages of knocking on doors.

Door-to-door canvassing may sound like an antiquated sales technique better suited for the 1950s than the 21st century. But according to Reuters, there is at least one product that makes going door-to-door, today, a worthwhile adventure: the sun. As proof, the news organization notes that after the home security specialist, Vivint, entered the solar market, they canvassed entire neighborhoods, door-to-door, quietly amassing a nine percent share of the U.S. residential solar installation market in just two years.

Read More

Basic Solar Sales Strategies that Ensure Success

Topics: Solar Tool, Solar Sales, Solar market, solargraf, Solar Business, Solar Leads

 

It is not a lack of interest from consumers that keeps residential solar sales from going gangbusters. What is holding contractors back is an inability, for many, to close the deal.

 As a solar panel contractor, whose attention to detail is a source of pride, you understand the importance of conveying your professionalism to potential clients. But in an industry that is expanding rapidly and becoming increasingly competitive, work ethic and craftsmanship alone do not translate into sales.


Read More

The Solar Panel Installer Job Boom and How Solargraf Can Help Contractors Capitalize

Topics: Solar Tool, Solar Sales, Solar market, solargraf, Solar Business, Solar Leads

If the creation of new jobs is an indicator of how hot a particular sector of the economy is, then the solar industry is on fire. According to data released by the US Bureau of Labor Statistics (BLS), solar panel installer is one of the fastest growing jobs in the United States. “The demand for qualified installers,” the BLS notes, “is expected to grow by 105% through 2026 and is currently the top growing job in eight states, including California, Hawaii, New Mexico, Florida, North Carolina, Missouri, Minnesota, and New Jersey.“

Read More

A brief guide to starting your own solar installation company

Topics: Business growth, Solar Business, Resources, webinar

A few weeks ago, we hosted an engaging and dynamic webinar on how to start a solar installation business or take your first steps toward scaling. Throughout, our CEO Lennie – who himself bootstrapped a successful solar installation company – offered valuable insights about building solid solar relationships, developing structured processes and building a powerful brand. As an added perk for our webinar attendees, we fleshed out a 3-part whitepaper stock-full of actionable advice, additional reading and clear dos and don’ts.

Here are some of the broader themes that popped up in that whitepaper, and some of the clever tips you can put into action today.

Read More

5 things you need to know about solar financing

Topics: Business growth, Solar Business, Resources, financing, webinar

It’s been nearly 2 weeks since our last webinar on solar financing, yet we’re still getting great feedback and follow-up questions nearly every day! So to spread the knowledge, we figured we’d repackage some of the great insight that came out of your crowd-sourced questions to bring you 5 big takeaways from our financing 101 webinar.

Read More

You might also enjoy...